Exited Investment

Fairway Lawns

Prairie Capital Fund VI

Netalytics
LocationLittle Rock, AR
Transaction TypeGrowth Buyout with Management
Investment DateDecember 2019
Exit DateMay 2022
BuyerMorgan Stanley Capital Partners
Business

Provider of residential lawn treatment and pest control services

IndustryConsumer

Investment Rationale

  • Proven organic growth strategy via de novo location openings
  • Significant footprint and market position in attractive geography
  • Strong customer and employee retention
  • Large, diverse and growing customer base
  • Highly fragmented market with favorable macro trends

Value Add

  • Human Capital
  • Sales & Marketing
  • Technology
  • Infrastructure
  • Add-on Acquisitions
The team at Prairie Capital has provided thoughtful leadership and valuable resources that have been key to our success at Fairway. Our partners at Prairie are proven leaders and guides, but also friends to me and my team.
Kyle DeMilt, CEO